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Primal Raw Dog Food Review

I prefer to feed my dog Ace a homemade raw diet. A raw food diet for dogs consists of raw meat, bones, organs, fat and sometimes fruits and veggies.

A homemade raw diet is more affordable than a pre-prepared, commercial raw diet. However, I do feed Ace commercial raw food from time to time for variety and convenience.

I recently purchased a bag of Primal raw dog food from Natural Pet Center here in Fargo. I bought a 6-pound bag of the frozen raw chicken formula.

Ace’s review of Primal raw dog food chicken formula:

Awesome! Five out of five stars!

My review of Primal raw dog food chicken formula:


  • Organic veggies
  • Recognizable ingredients (see below)
  • Re-sealable bag
  • 100 percent human-grade ingredients, according to Primal’s web site
  • All poultry, meat and game are antibiotic and steroid free without added hormones, according to Primal’s web site
  • Convenient to feed
  • Easy to store
  • Easy-to-read feeding guide
  • Advertised as a complete diet containing meat, bone, produce and supplements
  • Primal offers a “frozen grind” variety without fruits and veggies


  • The meat is not organic (Although, I normally don’t buy organic for my dog anyway)
  • Cost (Roughly $30 for 6 pounds); Although it is comparable to other brands, I can save money on raw dog food by making it myself
  • Lots of fruits and veggies in the raw frozen formulas could make allergen detection difficult (check out Primal’s “frozen grinds” if allergies are an issue)

Overall, Primal gets our approval!

Primal raw dog food review - chicken

More about Primal raw dog food

What are the ingredients of the canine chicken formula?

The ingredients are all real, recognizable and pronounceable foods. I could go out and buy every single one of these on my own:

chicken, chicken necks, chicken gizzards, organic kale, organic carrots, organic yams, chicken livers, organic broccoli, organic apples, cranberries, blueberries, organic pumpkin seeds, organic sunflower seeds, minerals (zinc sulfate, copper carbonate, sodium selenite), organic parsley, organic apple cider vinegar, salmon oil, organic coconut oil, organic quinoa sprout powder, dried organic kelp, alfalfa, natural vitamin E

What other flavors does Primal offer?

Primal makes frozen raw dog food from a variety of protein sources including duck, beef, lamb, pheasant, quail, rabbit, venison and turkey & sardine. There are also several varieties for cats. I like the idea of the venison version because large game animals are the primary food source for wild gray wolves.

Do the bags come in different sizes?

Primal raw dog food comes in a few options:

  • 6-pound bags containing a dozen 8-ounce patties
  • 3-pound bags containing four dozen 1-ounce nuggets
  • 5-pound chubs
  • 2-pound chubs (for certain varieties)

Does my dog really need fruits, veggies and minerals?

There is controversy whether dogs are omnivores or carnivores. To give dog owners more flexibility, Primal offers three options – grinds, mixes and formulas.

‘Raw frozen grinds’

Raw frozen grinds contain ground meat, organs and bones without added minerals, fruits or veggies. These grinds are not intended to be complete, balanced diets, according to the company’s web site.

‘Raw frozen mixes’

Raw frozen mixes contain ground meat, organs and bones and a small variety of added fruits and veggies. These mixes are also not intended as a balanced diet, according to the company’s web site.

‘Raw frozen formulas’

This is what I bought for Ace, and it includes a “balanced diet” of ground meat, organs, bones, fruits, veggies and minerals.

Will I buy Primal raw food again?

Primal is a good option if you choose to feed a pre-prepared raw dog food diet. I’m sure I will be buying it again from time to time, and I really like the idea of buying the frozen grinds and adding my own fruits and veggies if I choose.

Like I said, it just gets to be a little too expensive for me when I can save some money by making the food myself. You may be interested in my post on raw dog food cost.

Do you feed your dog a commercial raw dog food brand?

Here’s what the Primal food looks like in Ace’s bowl. It looks like canned dog food or meatloaf. He loves it!

Sandy Weinstein

Wednesday 27th of April 2016

i have used Primal raw and their freeze dried. i use the venison in both. i also use their goat's milk. i like Blue Ridge turkey raw and the tripe raw. it is very reasonably if you get it from a distributor. if you buy it at a store, it is marked up very high. it comes in chubs, and i thaw it and cut it up and refreeze it, take out what i need every day.

Lindsay Stordahl

Thursday 28th of April 2016

Thanks Sandy!


Sunday 3rd of August 2014

I am a long time raw food feeder for my seven year old dog. He started out as a puppy with primal formula but I switched to nature's variety for the higher protein content. I give him a banana, apples (no seeds), green veggies, and fish oil daily and 2/3 eggs a week with his raw. I have since had to change from nature variety due to the change in their ingredients because my dog will not touch it. I am currently trying the primal mixes- chicken. Both beef and lamb disagree with him. Making homemade raw is not an option for me. He is loving the primal mix. I am concerned that I am not providing a "complete diet" if I stick with the primal mixes or grinds and with what I add daily to his raw. I want the higher protein than the primal formula provides and grind and mix chubs are more cost effienct for me. Any suggestions?


Saturday 2nd of August 2014

Excellent review! We actually prepare food for our Mini Schnauzer. In the morning she gets oats, walnut and ground flax seeds. At night we split the meal into equal thirds: meat, veggies and oatmeal/rice/quinoa. Also i think doing homework on petfood brands is very important, as you have done here with this outstanding review. We do buy he “snacks” and have a preference for Orijen as we do not want to compromise on the quality of ingredients. Sites like dogfood advisor and do help pick out the better brands. Hope this helps!

Lindsay Stordahl

Saturday 2nd of August 2014

You have one lucky dog!


Monday 25th of March 2013

I'm glad you posted this review! I'm currently looking into options for my dog, he has teeth issues so chewing up chicken backs is not going to happen. I was looking for raw that had bone ground in the mix (which can be hard to find) and was considering testing this out. I make him a veggie mix anyway so it's nice to know that there is just a meat/organ/bone option. Thanks for sharing your thoughts!

Lindsay Stordahl

Monday 25th of March 2013

No problem! I don't think you can go wrong with this food unless it's important to you to feed organic meat. I will be buying it again. My dog loved it!