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WagAware Charms

Gifts to help homeless dogs – WagAware Charms

This is a sponsored post. Read more to learn how you can win a free WagAware Charm.

Looking for a gift idea that will help dogs in need? WagAware says it’s the only charm that saves dogs’ lives. That’s actually its slogan – “Buy a charm. Save a dog.”

The WagAware Ambassador Charms are meant to help homeless dogs in two ways – by raising awareness and by raising funds.

Awareness about homeless dogs

According to


  • About 4 million pets are killed in U.S. shelters each year
  • About 9,000 pets are killed in U.S. shelters per day
  • About six pets are killed in U.S. shelters every minute


“WagAware created the first and only universal awareness symbol to encourage dog rescue and adoption,” according to a WagAware representative. “What we love so much is that our dogs wear the charms too and are advocates for their furry friends in need.”

The charm is a way for anyone to pitch in and unite with like-minded individuals, wrote Samantha Haas on Haas is the founder and president of WagAware.

“We are all busy, multi-tasking and on-the-go, but if we all do a little bit, together, we can do something great,” she wrote.

Raising funds to help dogs in need

In addition to raising awareness, WagAware donates 50 percent of its profits to shelters, rescue groups and animal welfare charities, according to its web site. At the time of this blog post, WagAware has donated $14,200 since its launch in July.

Some of the organizations that have received funding from WagAware include the Bill Foundation, K9s for Warriors, Canine Companions for Independence, Wags and Walks and Angels for Animal Rescue. You can learn more about some of the organizations that have directly benefited from WagAware here.

More about the charms

Each WagAware charm sells for $14.95. They are available at

The charms attach to a dog’s collar with a ring the same way you would attach an ID tag. They can also be used as key chains.

What I like about WagAware


  • Even if your current dog was not adopted, he or she can still wear a charm to show you support dog rescue.
  • You don’t even have to own a pet to show support. Just put the charm on a key chain.
  • The charms are a great way to start a conversation about adoption.
  • The charms glow in the dark.
  • The charms have “tag silencer” material around them, so they don’t make a jingling-tag sound.


What’s not so good


WagAware charms to help dogs

  • I wish the charms were available in smaller sizes. They are about the size of a quarter, which I think is too big for small pets.
  • I think people would be more likely to buy the charms if there were more color options.


Because of the charm’s color and design, “It really pops!” according to a WagAware representative.

She said she hopes that one day “there will be a sea of orange so bright” that no one can ignore the dog homelessness issue anymore.

Win a WagAware charm for your dog

You have a chance to win a WagAware charm for your dog or your favorite dog lover. For your chance to win, just leave a comment to let me know your dog (or cat) would like to help raise awareness for pets in need.

I’ll choose three winners at random on Friday and announce them here on this post.

So, would your pet like to help raise awareness?


Friday 8th of May 2015

why does one need a trinket to raise awareness and help homeless pets.

I would imagine that I could easily (and more efficiently) help spread the word via social media or just talking to friends and family about it.

Also, if I donate $14.95 to my local pet shelter, they get 100% of my money and not 50% of someone's profit off of it.


Wednesday 4th of December 2013

I've not seen these before, I think my Mum would especially love the no-jingle aspect! :)

I hope you're having a fun day,

Your pal Snoopy :)

Lindsay Stordahl

Thursday 5th of December 2013

I agree, that's a plus! Not a fan of noisy tags.


Wednesday 4th of December 2013

Oh, yay! I love that you're promoting WagAware! They've donated big time to several rescues in my area, and it's just a fantastic organization. I've yet to see a charm in the wild, but I'd love the chance for Bear to become an ambassador. I will eventually outfit our whole fleet. :)

Lindsay Stordahl

Thursday 5th of December 2013



Tuesday 3rd of December 2013

Since both D.O.G. and Belle are adopted from our local animal control they would love a chance to win a WagAware charm!

Thanks for the review!

Lindsay Stordahl

Tuesday 3rd of December 2013

So glad they got a good home with you.

Joyce Burnsan

Tuesday 3rd of December 2013

WOW! What a fantastic gift idea! I will absolutely be purchasing charms as stocking stuffers for the holiday season!!! GO WAGAWARE!

Lindsay Stordahl

Tuesday 3rd of December 2013

They would make awesome stocking stuffers! :)